İdil Sanat ve Dil Dergisi
Cilt 6, Sayı 37  Güz II 2017  (ISSN: 2146-9903, E-ISSN: 2147-3056)
Duygu Merve BULUT, Özlem USLU

NO Makale Adı

While there must be at least two people for mutual communication, visual communication rescues humanity from this constraint. Information and guidance signs, infographics, of visual communication tools are so prevalent in our lives, as much as it is in many subjects, it has become almost inevitable to make use of the power of imagery in social spaces. Shopping centers are confronted as social spaces that represent one of the best examples of this. In this study, we aimed to investigate information and guidance signs in shopping centers. Our research universe is limited to Forum Mersin Shopping Center. In the introduction section of the work; information about visual culture, visual communication tools and information design concepts were investigated and visual sources were examined. In the following parts; under the title of usage relation, space relation, color relation and user relation with information and guidance signs were examined. In the findings and discussion section; the effects of them on the domain use cycle were assessed through the fields and standards currently used. According to our research results; it was determined that the electronic information maps which is located in the space are inadequate in number, although information and guidance signs in Forum Mersin are correctly included in the space design as a scale, form, color and graphical design. This article emphasizes the importance of the usage capacity and effectiveness of designing the information and guidance signs that are increasing in value with time as a who leand it is thinked to be a guide to future reviews and the design of spaces.

Keywords: Infographic, Information Design, Information and Guidance Sign, Space Design, Shopping Center, Forum Mersin